Kalike is a Tata Trust intervention based out of Yadgir district in North Karnataka. It aims to improve the quality of life for the entire community. They have interventions designed for every member of the community – the children, farmers, women and youth.

About

We created the entire brand guideline and design language for Kalike which can be used for future communication. We have made 2 annual reports for the brand. The first annual report was inspired from the traditional Chittara art of Karnataka. We collaborated with a national award winning Chittara artist from a remote village in Karnataka. We digitized his art work into the report cover and separators. The second report was designed to celebrate 5 years of impact by Kalike. We used the theme of hand prints and designed the entire report based on that.

 

We also designed the brochure for Kalike which will be used for fund raising. This brochure was designed like a story book from the narrative of a young girl child beneficiary of the programme. She tells the story of how Kalike changed the face of the village impacting each of her family members.

 

We have also created IEC material for the organization to be used to communicate to the villagers.

 

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